Please pay attention to this.
I genuinely believe that in today's modern world you can make money from anything.
So what does this mean?
I am saying, whatever you love, whatever you are passionate about, whatever excites you… You can make a living doing that. It does not matter how obscure that is.
Gary Vaynerchuck wrote a book called "Crushing It" where he explores the stories of people making a living doing the most bizarre things. He interviews YouTubers, content creators, men, women, boys and girls all doing something they love.
Now there is one skill you need to make this happen. That skill is marketing.
If you can develop your marketing skills, you can build an audience around anything. There are people making millions a year through dungeons and dragons. Their job is to play dungeons and dragons every week with their friends.
There are people making money selling slime, people selling their handcraft jewellery; there are even people selling "terrible" paintings that you or I could make in 10 minutes.
How could someone sell a painting that looks like it's done by a kindergarten? Marketing.
The world we live in is overwhelming, and we are faced with thousands of job choices. It can be challenging to choose from. This is creating massive levels of anxiety and stress for younger people, but on the other side, it means we can do whatever we want in life.
We aren't trapped like previous generations—my grandad since birth would either be a builder, farmer or a carpenter. My Mum, admitted to me she didn't even consider studying medicine because back then it was very rare for a woman to become a doctor.
Our generation doesn't have these obstacles and thanks to social media and the internet, we can create a living doing literally anything, if we put in the work and leverage online marketing.
So start thinking about what it is you love and what excites you.
It might be elephants?
Let's say you love elephants, you start an Instagram page "the_elephant_girl" and post content every day about elephants. You post strange facts, and you repost cute and funny viral videos you find online. You stay up to date on all elephant news, when one is poached in Africa, you post that and demand justice.
Over the next 12 months, you build an audience of people who love elephants just like you. You then get invited to speak on animals rights podcast; you get asked to be interviewed on other small shows.
Twenty-four months later you have a large audience of people online and a community of elephant lovers. You create bracelets and sell them for $15 each.
Anyone who wears this bracelet proudly supports elephants. Suddenly you get an email. It is someone asking you to be interviewed for an upcoming David Attenborough documentary.
You are now making a full income selling items and doing brand sponsorships. All because you love elephants.
So if you are reading this thinking you have to be a lawyer, or you have to be an accountant because you need to be financially stable, I would encourage you to reconsider it is what you love and what excites you. And even if you work as an accountant now, you can be building this audience and brand online for the next 24 months in your spare time.
Because it isn't going to come over night...